Fitness Business Guest Post By Dan Go

Hey there…hope you are doing great, KILLING it in your fitness business and changing lives in the process.

My name is Dan Go and you don't know me so maybe a quick history on myself and my business…

- I was a fat kid who was made fun of by friends and family. I was sick of myself and I got so pissed off I lost 37 pounds of fat and turned my body around. It changed my life so much I decided to become a personal trainer.

- I started off working for a big corporate gym… I worked about 30 hours a week and after 1 year I started to hate it… especially when I was always getting half my paycheck taken from me and having a manager that was sniffing up my a** every hour pushing me to sell people on the floor.

Trying to sell personal training to a 50 year old cranky lady on the elliptical machine is NOT a pretty sight.

- Then I got into one on one freelance training where I would go to people's houses and train them for an hour. This sucked just as badly. I was working half the hours but the other half of the hours were spent traveling all over Toronto. I hate driving… I hate driving even more when it's snowing.

And I was STILL working like a dog.

Hey there, hope you're doing great.

My friend Jeff "The Muscle Nerd" Anderson just sent me this cool interview ( see below) that I think you'll like where he talks about getting and training clients for the military

This is a Fitness Marketing Post by Chris McCombs

Hey there, hope you're doing great and I hope your fitness business is killing it these days.

Ya know, video is a great way to dramatically increase conversions on your website, as it allows you to condense your sales message into a short, but powerful mini TV commercial if you will.

And on video, testimonials are MUCH more believable than is just a picture with text.

Also, if you have lots of unique optimized pages on your site, often times your "text based" sales message won't be the greatest on every page… since you probably outsourced most of your entry pages to a lower-end writer.

But you can stick your video into each of these optimized entry pages, and still have a powerful sales massage.

One template I like for sales videos on fitness sites is…

Hey there, I hope you're doing great… first off, I want to thank you for being a reader of my blog… without my readers this blog wouldn't exist… or if it did, the only person reading it would be my mom (=

I get people all the time asking me what I do for a living, and my typical answer is usually close to one or more of these…

"As little as possible"

"I work at home"

"I own a fitness training business"

"I'm an information marketer"

"I'm a blogger"

"I'm an internet marketer"

"I own websites"

"I help fitness trainers make more money and work less hours"

"All the above"

… and those are all truthful… but I guess it doesn't explain much… I'll try to use this post to do a better job.

Today I own a few businesses in the fitness industry that generate just under seven figures for me… and fortunately I don't have to spend too much time working, which is cool cuz' lately I've been really focused on spending time with my family ( Sarah and myself our expecting our third child right now BTW) … and I've also been spending a lot of time focused on lifting and on my spiritual path.

Work is important, but for me it needs to be part of my balanced life… I don't want to spend my day just putting in my 8 hours like somehow the majority of the world agreed to do.

I never liked spending my day at a typical day job… it seemed I was…

Hey there, hope you're doing awesome… here's a list things I either learned from my good friend Bedros Keuilian… or through watching how he lived this stuff, it took my understanding to a deeper level…

( BTW, I'd love to hear in the comment section below some of the things you've learned from Bedros… or some of the ways he's helped you build your fitness business )

1. Spend your time doing only the 5% of tasks that are most important to getting you to where you want to go

2. When getting a tattoo, make sure you get one that closely resembles the signature tattoo of one of the highest ranking and most violent prison gangs in the country

Prison gang tattoo…

Hope you're doing great… here's some super cool and inspiring videos from a few of the coolest sports around… bodybuilding, powerlifting, freestyle motocross and parkour… these videos really get me pumped up and ready to take on the world… so I figured I'd share them with you here.

First, for the Parkour videos, which is defined by Wikipedia as the physical discipline of training to overcome any obstacle within one's path by adapting one's movements to the environment

By now most trainers know that the real way to get ahead in the industry is to do either group training or boot camps… since there's just not a lot of money in one-on-one private personal training, unless of course 80 hour work weeks are something you're into.

Well, recently I've had a lot of questions from trainers about how they can transition their current clients from private to group training… here's a few tips…

1. Make your group training about 20%-25% less than your private training prices, so if you normally charge $60 for private sessions, charge an average of $45-$49 for your group workouts ( this is PER PERSON for groups of 4-6 people, for boot camps make your prices around 30%-50% of your private session prices)

2. Position group training as the "best" kind of training around, you can touch on points like how much more fun the workouts are, the camaraderie of the groups, how the energy lifts everyone up, the competitiveness which makes it hard to slack off, how they'll have more flexibility in their scheduling and how they'll be able to train with their friends if they want to.

A Fitness Marketing Guest Post by Zach Hunt

I’ve never had very good luck with the law…..or authority for that matter. Not that I don’t respect it, just somehow I gravitate toward getting in trouble, without even trying…

When I was in grade school, I knew the principal on a “how you doing today” basis. Even getting suspended for 3 days for, get this, throwing a Frisbee at a younger kid and it hit him in the head. To this day I plead innocent, but the teachers had it out to get me I don’t know. I got multiple detention sessions and well was even known as a bully to some people….although I really never was a mean person =)

If you remember the blog post, just this last year I was accused as a ramped snow plow shooter in my city. I even went to jail, according to the news, good thing I didn’t know about it. I would have been frightened.

Well just this last month I had another run in with the law, but this time on a national scale…

Hey there, hope you're doing awesome… a few days ago I just started working again after about 8 weeks of vacation… and even now I'm only working about 2-4 hours a day.

Some people would go crazy if that's all they had to work, but for me… it's perfect… it allows me to live as close to a balanced life as possible.

Basically both of my businesses are almost entirely automated and outsourced… my businesses are run on systems I created… I build the systems, and the systems do the work.

I'm one of the people who read Tim Ferriss's "Four Hour Work Week" a few years back and it just felt like truth to me… so I applied it with everything I had.

Somewhere in the book is a sentence that goes something like "The world has agreed to shuffle papers from 9 to 5" … and that resonated with me… I've always felt in the pit of my soul there had to be a better way.

Do I only work four hours a week?

No… I work more than that

In fact, sometimes I'll work 60, 70, or 80 hours in a week, like when I launched Market Annihilator… but that was only for a few weeks.

Typically my year pretty much looks like this…

• For about 3 months of the year I don't work at all… I take vacations ( with the exception of helping my coaching clients via email and phone calls… I pretty much answer coaching emails throughout the year )
• For about 7-8 months out the year, I'll work about 2-4 hours a day and work about 4-5 days a week
• And for about a month or two out of the year, I'll put in 60-80 hour weeks working 6 days a week… like when getting ready for a big launch or something… which I'll usually do by putting myself under firm deadlines… I'll bust my butt to create a systematized money funnel that I can then put on autopilot

Luckily I love what I do, so most of it doesn't even seem like work anyway

When I work I focus on the important stuff… like…

Hey there, hope you're doing awesome… I'm listening to one of my favorite artists right now ( Elliot Smith… R.I.P.)… and I'm slowly getting back into the swing of work after taking about 8 weeks off… been focusing a lot on my family, lifting weights and my spiritual path…

I'm striving to keep things in balance… as I can tend to get a little OCD sometimes and do things with an all or nothing attitude, which is usually great for the one thing I'm focused on, but the others can get out of balance QUICK.

Anyhow, like I said, I'm back to work ( kinda… at least for a few hours a day )… and fortunately during my break our income didn't go down at all… because my businesses are both 95 plus percent on auto-pilot.

Before vacation, I loaded up about 18 blog posts and 20 something email blasts and scheduled them to go out every other day or so, which was nice… took me a few days to set up, but it sure was worth it, cuz the blog got traffic and the products sold the entire time I was away.

And as for the training business, my assistant Del pumped out online classified ads every day, closed sales and Google brought lots of new leads to my training site every single day… so the new clients poured in… that's one of the reasons I love Google

I mean I Friggin LOVE EM'

In fact, Google is one of my BIGGEST streams of new clients…