Why The Hell Would I Do That?
What are you good at?
What are you passionate about?
What are your highest 5 values?
What brings in the most revenue in your business?
How much of your time is spent doing those things that you're really good at, are passionate about and bring in a lot of revenue?
Do you know?
Have you ever written it down and looked at it?
It can be a real wake up call…
I know what I'm good at and what I'm not good at.
I'm good at strategizing, marketing, creating sales systems and creating win-win relationships.
I'm not good at accounting, customer service, administrative tasks, waking up early or doing any kind of boring repetitive tasks. Typically when I'm not good at something it's either because it bores me, confuses me or doesn't move my business or life forward.
In fact doing any kind of accounting or administrative stuff drives me nuts, fills me with tension and naws at my soul…
I've learned not to do that stuff
If I'm not good at building a website, why the hell would I spend my time doing that?
If I'm not good at crunching the numbers and I don't enjoy it, why would I waste my precious time doing that?
Why would I waste my time on jobs that are worth a lot less per hour than I know I'm worth?
Would you?
One of the biggest things that I know that hold back health and fitness professionals and business owners make is that they waste so much of their time working in their business doing all the little busy work, all the things that need to be done.
A better approach would be to outsource and delegate that stuff and get someone else to do it, someone who is good at that stuff and enjoys it, so the business owner can focus on the highest income earning activities as possible.
And typically that doesn't include building a website, crunching the numbers, answering customers' needs, answering phone calls, making the schedule or doing any type of administrative stuff.
Get rid of that stuff. Give it to someone else who is good at it, and you focus your time and energy on moving the business forward.
Focus your time, your energy and your thoughts on what you're good at. Luckily for me that's creating marketing and sales systems.
What are good at?
Do that…
This has been a fitness business mindset post by Chris McCombs for Kick Back Life, a marketing techniques for a personal training business website with high quality content added on a regular basis



















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