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Marketing a Fitness Product on the Internet

You guys are gonna love this one…
A few months ago I was at one of these internet marketing conventions ( this one cost almost ten grand a year to belong to… it's in depth stuff and most of the people in it are already pretty established and successful internet marketers… so it's worth the ten G's)
Anyhow, so here I am hanging out in the bar shooting the sh*t with a bunch of other high level internet marketers. Now, I don't drink… cuz' when I do it's get's ugly… but I still find that some of the best stuff that goes on at these internet marketing seminars goes on in the bar late at night.
In fact, a few of my best friends today are dudes I met hangin' out late night in the bar at some of these seminars…
Someone in the bar finds out that I'm into marketing fitness products and services on the internet so they introduce me to Valerie Waters.
Turns out Valerie is like this mega successful fitness entrepreneur… not only has Valerie personally trained about 80% of the female A-list celebrities in Hollywood (for more money per hour hour than most trainers make all day and some make all week) but Valerie also has her own fitness product out there ( http://www.valslide.com/ ) and her own info product line called 'Red Carpet Ready', which she is doing a killer job of marketing on the internet using some pretty cutting-edge strategies.
I know her marketing guy Ryan and the dude doesn't mess around when it comes to this stuff.
Together they have put together some killer campaigns to successfully market her fitness products online.
I want you to do two things…
First, check out Valerie's awesome marketing that she's doing over here with her online tv show ( it's real Web 2.0 type stuff )
Check that out here: http://www.redcarpetready.tv/
And then come back to this page and listen to this audio interview I did with Valerie last night where she touches on how she became a celebrity trainer and then gets into some of her top notch internet marketing strategies.
Side note: I work from my home office and for a good part of the interview my one year old daughter Abby was in the other room screaming her head off at her mom like a two foot tall maniac jacked up on methamphetamine and Tootsie Rolls… I had to go in the closet for a portion of the interview to make sure you guys didn't have to listen to a screamin' lil' rug rat in the background (=
Here's the audio interview… just push the play button and make sure your speakers are turned up…
[mc src="http://www.kickbacklife.com/audio/valrie_waters.mp3"/]
And if you haven't done so already, be sure to opt-in for my free Kick Back Life Fitness Marketing updates… I'll also send you a link to a secret video that shows how you can make a lot more money and work a lot less hours from using little known underground Internet marketing tactics.
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Let me know what you think…













Comments on Marketing a Fitness Product on the Internet
Great interview, Chris – Very interesting hearing the story of someone like Valerie, and how she progressed into a celebrity trainer.
Best interview I've heard so far. Exactly what I needed at this very moment. Thanks Chris!
Yo Chris this interview was phenomenal. I think this is the first time I forgot that you were doing interview.
Valerie really rocked it. Great stuff yo!!!
I forgot to mention, this sh*t is gonna flip the fitness industry on its nalgas
Very interesting interview Chris, makes me re-think my training style with my women clients. She is right, communication with women clients really has to be different in order to motivate them properly.
Ready. Fire. Aim.
It's refreshing to see how taking some initiative can really get you going.
Valerie is a great example of the "Just Do It" philosophy.
Great interview Chris.
Peace.
Great interview, Chris!
Valerie is a BLAST to interview.
Quick story: I interviewed her for the Mid Year Resolutions Super Teleseminar in June. It was awesome…one of the best ones on the whole thing.
So, I hang up the phone, and I'm thinking, "Man…Valerie just gave up some SWEET content!" Of course, Alissa is sitting there, just waiting to hear Valerie's side of the conversation, since she could just hear my side on the phone.
Well, not an hour later, Valerie sends me an email and wants to REDO her interview, because she felt like she hadn't given ENOUGH content! I couldn't believe it.
Anyway, it was awesome, SHE is awesome, and way to go on the interview.
If anyone is interested, you'll be able to pick up her interview from June for WAY LESS than original price. To get an update, just register at http://www.MidYearResolutions.com and when I re-release everything in late December…
…you'll be the first to know.
Later!
Jeremy Nelms
http://www.MidYearResolutions.com (will be a new site in December!)