How To Be A Boot Camp Dominator – Part 1

Straight PUA tactics in action – this is going to be a good series of posts…Looking forward to this.

AWESOME POST STEVE.

I think you went into more detail here than on your video.

I especially liked how you did the role play with the camera and spoke to the camera as if it were a real person. You know most of us fitness professionals learn best from visual and learn by doing. You really took the guess work out of it. That can be the trouble with a lot of tips is how to creatively implement them but you mentioned how to react to a few different body language scenarios and completely took the guess work out of it.

I greatly appreciate it.

Keep this up guys you 2 are like the dynamic duo
but if you start to wear tights we can;t be cool
anymore…BWAHAHA

keep it coming!

Nii

Chris and Steve,

My list of "troublemakers and weirdos" starts today.

P.S. – Just Part 1 of this series should be enough for everyone reading this to get their boot camps rockin'…can't wait to see what you've got in store for Parts 2-5.

Thanks,

Boh

Hey Steve
I can't believe how open you are about your boot camp strategy. You are so smart. Can't wait for Part 2.

TC
http://www.perth-women-bootcamp.com.au/

Sounds really good – How comes the competitor lets you in their area?

Great info!

I just did a similar tactic with several of the more popular hair salons in the area. We all know how stylists TALK! I made sure they understood that if I got them results that they are expected to get me referrals. I actually signed up 3 new clients BEFORE the stylists started!

Yours in health,

Lou

Killer post!

Moving into my new 2,600 sq. ft. warehouse space and this is going to be my new marketing plan of attack. I have really been using referral biz but this is going to take it to another level! The clubs around the area are already threatened by me…now I am going to take their members right from under their noses!

I agree with Nii, you two are the dynamic duo! But please, stay away from the tights!

Thanks Steve and Chris!

Gday Knackers,

Great video and given my buddy just got fired from a corporate gym (the same one I am currently at AND I nearly got the same treatment, more on that later) I am quietly… who am I kidding.. I am ravenously salivating at the thought of what's to come for this guest post series…

I have yet to teach him the Knackers Technique… aka Aussie101 but these tips hold just as much weight as a big ole hairy set of Jatz Crackers during an Aussie drought so a great way for him to get started.. and of course me in the coming months..

Good on ya fellas

Adam Toohey

Haha I love it – 'The Hochman Method: The Science of Word-of-mouth-marketing' – Maybe you can get your own MTV show .. Great info here – it's always better to get started than to just stand around and wait for something to happen – Keep it up -

I'm running 6 boot camps right now and I'm on fire about going out and doing this.

It's on my white board to get done immediately. I have chills right now.

Thanks Steve!

Donovan "DFitnessguy" Owens

Steve dude you're giving all your six figure secrets here. KILLER! You're boot camps dominates – and its obvious why.

You are the boot camp master!

Bedros

Steve! I love you man. Thanks, Chris, for putting this dude on your blog. This technique will KILL!

Great info! I look forward to the next post.

Bad Ass Post!

You have some great ideas. Probably pick up a lot of girls doing huh?
I'll be looking out for part 2

Thanks,

Mike

AWESOME Content guys! I'm starting today! I wasn't planning on starting a new bootcamp for another couple months, but with material like that I can't wait! Stoked! Thanks!

Holy crap! Powerful and so simple. I was takin notes from this one. Gonna blow up my area and leave all the other local competition in the dust!

Thanks Chris and can't wait til the next post Steve!

Steve and Chris,

This shiznit is killer! I'm starting another bootcamp and I'm gonna freakin' PACK it with these tips!

Crafting my emails now…

Awesome stuff, just one quick question that may-be obvius to others but not me. Do you do this in your gym or other gyms also, i am sure that other gyms will be pissed if you got busted. Cheers Pete

HAHAHA…"big ole hairy set of Jatz Crackers during an Aussie drought" LOL ADAM, I love it… Are there some cd's I can buy to learn to speak aussie!!! I'm totally serious LOL
Steve

Gee… This is nutts!!! It is so simple and seems to be soooo powerful!

Great tips!

Thank you for this

Who is this idiot??

IF I get 1 person
IF I get a hot(ter) girlfriend
How many times has this guy made 100K in 3 months??!!
IF I do this, IF I do that!!!

but I like the fact that IF I win the lotto, I will not even worry about training. I will open up an internet site and sell people marketing ideas!

Steve that's good stuff!
I'll use this asap!

Kenny

I just went through listened to this again and typed out the system while you were talking man. Printed it out and it's the only thing on my desk. Alright, I got and email to compose. It's about to get crazy in my town.

Donovan "DFitnessguy" Owens

Steve nice tip mate. I reckon I can definitely work this into my current sessions more than currently.

As for you learning to speak aussie – forget it champ. I've heard too many of you yanks try and you just embarrass yourselfs!

You either got it or you ain't.

Just messin with youse.

love the stuff fellas keep it coming.

@Steve… Dude…. I may just have to release a CD Series on It… How to Speak like a True Blue Fair Dinkum Aussie
10 Ways to get ANY Sheila turned on with Aussie 101
How to Stone The Flamin Crows even if you're Flat Out Like a Lizard Drinkin

and… How to get ANY Sheila to give the Jatz Crackers a good ole shalacking.. LOLOL

Will keep you updated…

Adam

Hey man, did you know you have the coolest name in the world. No bitching about ethics from me this time. Very awesome post. Thanks for the info.

Hey Steve L.
You're the man!
You must wake up every morning a say, "Dude, I have the
coolest name on the friggin planet…"
LOL

Hey John Thomson,
I appreciate that you're feeling a bit agitated.
I used to get pissed of too back when I was broke, and someone would come along and give me simple actions steps to achieve the level of success that I always COMPLAINED about NOT having.

Nah, until I had my BIG mental breakthrough, It was always much easier to just talk shit and stay poor, than take action and live the life that i really WANTED to live.

Steve

Ps. When I first met Chris McCombs and he was struggling, he and another trainer asked me to sit them down and show them how make 6-figures. McCombs took immediate action and broke 100k at light speed… The other guy talked shit, kinda like you, and now he works at a regular 9-5 day job somewhere.

(FYI) When I click the name highlighted name in blue of everyone that posted a comment, it takes me to their website (Some pretty damn good ones too!)… When i clicked on YOUR NAME, it says, sorry this page does not exist! Hmmmm.

Donovan!
Man, you are one BADASS massive action taker… I love it dude!
Steve

Hey Adam and Daniel (LOL!!)
I said to my wife, "Hey Sheila, give my Jatz Crackers a good ole shalacking!"

She was like, "Dude?"

Put me on the waiting list for those Aussie 101 Cd's ASAP!

Keep rockin hard dudes!
Steve

Great stuff Steve! If you came up to me in the gym and ran those lines I would totally buy in! Can't wait to use this and looking forward to the second post.

Steve

You are a diamond geezer, love listening to your tips man.

You're up there with a couple others for the enthusiasm you bring into your vids man.

Great info as well – this can work for me, I'm sure of it. A great way to get word of mouth working for you and help more people.

One question – what sort of incentives do you give to refer from those that were referred from the original 20 and pay for their camps.

Cheers brother

Mike

PS I'm not sure about Adam T using this technique, he'll forget completely that he's trying to build a camp and just get a load of hot dates..lol. Right Toohey

Awesome Stratgey for building a sick client base. Your beast .

Hey Mike,
Great question… I offer them a 1/2 off their next month EFT for every referral (which comes out to about 100 bucks)

They get pretty excited when I tell them. "refer 1 client per month and train for 1/2 off – refer two clients per month and train for free)

Steve

Ps I agree, Adam will probably use these techniques to get tons of Sheilas to give the Jatz Crackers a good ole shalacking.

Steve,
You are a mad man. LOVED every second of that video.
You are a true PUA.

Steve,

Man these are awesome tips. You gave the whole strategy right here. Love how you interact with the camera.

Great tips Steve. Thanks for your insight. Your walk away close is genius. Non-intimidating and effective.

Awesome work!

Amazing as always, Steve! Never in a million years would I have thought of that!

So true!

Awesome Tips!!!

I've used these PUA tactics and for a girl its pretty funny to see the reaction….

Your bootcamp marketing techniques are brilliant no one is doing this and people should. This is good stuff…It worked for me!

Keep it up your a Badass!!!

Wow Sylvia,

Can I watch next time…
Nothin better than a hot chic using PUA tactics!

Great post Steve. I've known Steve for years and his advice works. Keep up the good work.

Great information. I love the idea of giving away two weeks for every referral. I have used it before and it works great.

http://www.GetFitSanDiego.com

Great information. This strategy really works. I have used it with great success. Steve, you are the man.

Ron
http://www.GettingFitBootCamp.com

Listen up people. Steve Hochman really knows his stuff. Keep it coming Steve.

Genius. Simply Genius. I FREAKIN' LOVE it!

Shay

Steve, you got mad swagger!!! love it, very direct and to the point. Your tactics for building a six (or seven) figure income with the boot camps is insanly genius!!!! you need to start your own show, to bad your life doesn't have crazy drama that MTV needs!

Your a genius!! does that brain power come with the ability to read minds!???? Iam super motivated to start my own boot camp and blow it up. Too easy!!!!

your on fire man. your methods provide the fastest, most simple way to building an empire!!!!too easy!!! awsome!

DON'T BE A TOOL!

P.S. that last message was for John Thompson. Steve Rocks!!

I appreciate this great info. My brother. How long are your boot camps, for 30mts, 45mts or 1hr?

Thank you.

Oscar…

My Boot camps are 1 hour.

With 1 on 1 personal training, 30 minute workouts are really great cuz you only have so many slots to fill in a day.

It's a little different philosophy when it comes to boot camps.

You can pack so many peeps in that 30 minutes vs 60 minutes doesn't have the same impact as with 1 on 1…

Plus… you can give a tones of value n an hour workout!

Steve

Steve-
Freakin' awesome! That is so smooth its like butta!

Just Absolutely Incredible!

I am not sure what he is going to put into his new product,
but it will have to be just worth every freakin penny going by all the Free stuff he is giving away!

You guys are building life long fans.

This is awesome. I'm getting ready to start my first bootcamp but marketing cash has been tight. This is exactly what I need to jumpstart it!
It sucked when I started previous group programs with only 3 people in it but the social proof involved when you start off with 20 people in there? Awesome!!!

Thank you so much!

Larry

Awesome stuff!

Hey Steve,

Great stuff, just started using themes today and people loved it!!!!

I have one question: I am just getting ready to open my 2nd location, how do I apply this in getting new clients for my 2nd location? I can't email all the clients I have now with this offer even though some of them would probably know people who live near the 2nd location. So how do I modify your approach? I do know some people near the 2nd location so I guess I can just use the email approach and ask them to forward the email to their friends. Plus there is a Gold's Gym right near by which I could use approach number 2 as well.

Thanks for the great advice, you are making this EASY for all of us.

Doug Parra "The Dream Body Guy"

Steve this stuff ROCKS!!!!

im going to use this method next week before i open my bootcamp

This and all the other video methods. They seriously are KILLERS!!!

Keep up the awesome work man keep dominating like a mofo

From down under

da man, Aidan Paparoula
Addicted 2 Fitness

I just had to come back to this post and let you know I've been on this…. It's working! But I added my own twist! You see, I convinced each of my 20 billboard people to buy one of my shirts, one of my journals and one of my canteens! And as if that is not cool enough… They are all paying for a subscription to my nutrition program.. PLUS… I convinced them all that next week when my order comes in that they are going to drive all around town with my giant car magnets on their cars advertising my site!

Thanks again for the tips!
InnerCityBootCamp com

Here's what I don't get – when you start the bootcamp with your 20 free-for-life people, do you not make any money that month? Or do you give them enough lead time before the camp to refer a few people? These are great ideas, but I'm a bit hazy on how this works if starting from scratch.

A great idea.
Easy to do and such a great little way to draw large numbers in no time.

Time to start collecting names.

awesome= appreciate the valuable tips—-you guys are cool