Comments on: 15 Client Retention Strategies

By: Ryan Orrico

Ryan Orrico — Sat, 27 Jun 2009 23:43:17 +0000

is it even possible to be any cooler than fucking steve hochman?

By: Eric Wong

Eric Wong — Sat, 27 Jun 2009 19:52:59 +0000

Thanks for the post – awesome content as always.

Whenver I assess clients, I explain to them where they are, and where they need to go with objective numbers – strength measures, body comp measures, etc. Then I show them where we have to start – the Foundation – and simply explain to them that if they want to do this right and keep it for life, we've got to go step by step – no rushing.

By: Matt Bradbury

Matt Bradbury — Sat, 27 Jun 2009 12:06:08 +0000

Chris,

Once again – love your content!

Great tips! Put some into action this week!

Stay Healthy,

Matt

By: Dr. George

Dr. George — Sat, 27 Jun 2009 02:27:29 +0000

Thanks for the great tips!!!

By: Scott Williams

Scott Williams — Sat, 27 Jun 2009 01:30:03 +0000

Hey Chris,

I love the offer of a 'Fit for Life' guarantee, something i will be implementing ASAP…

One thing that has made a huge difference for my organisation is for all clients that sign up for 12 months, they get a Succeed shirt, hat, beanie, drink bottle & coffee mug. THis has been killer for me and a huge way to market your business at a very cheap rate. I still some of the originaly shirts we handed out 4 years ago. People are very loyal and love wearing that sort of stuff…

Great post mate.

Scotty

By: Justin Yule

Justin Yule — Fri, 26 Jun 2009 21:11:56 +0000

More great tips as usual. I love Hochman's idea of the hot chics. It's a win-win for everyone

By: Michael Duivis

Michael Duivis — Fri, 26 Jun 2009 19:37:41 +0000

"Easiest way to make money without a gun"…Good one Kaiser.

I just recently started bootcamps but I can already say I'll neeeever go back to one-on-one.

And Zach, the annual rafting trips-idea sounds AWESOME….I'm looking into that!

By: Callie Durbrow

Callie Durbrow — Fri, 26 Jun 2009 17:21:52 +0000

Great post Chris, and thanks everyone else for the cool ideas too. It's some of the stuff that we take for granted everyday but it's so true that going just a little extra for your client will keep them, and keep them talking. Ben, love the t-shirt idea!
I personally like #13 because people LOVE when you talk about them in front of the rest of the group and how much they are kicking ass!

By: Caroline Radway

Caroline Radway — Fri, 26 Jun 2009 17:18:37 +0000

Ha ha ha, I can't believe (well I actually can) that Steve H gets hot chicks into bootcamps for free to flirt with the guys – absolutely hysterical!

And there's me doing it all myself all this time…

By: Rich Leigh

Rich Leigh — Fri, 26 Jun 2009 16:55:53 +0000

Great ideas, honestly, I love the gifting and remembering their birthday ideas, it's the little things that count!

Another good way of not only rewarding but broadening reach/potentially gaining new clients is to hold regular free fitness classes/fitness and diet seminars for all of your clients, giving them the opportunity to bring one friend for free. It's great and social, an opportunity to sell without selling to their friends and a good way to make them feel they're part of something exclusive.