Craigslist Client Getting Strategy

A Fitness Marketing Post by Chris McCombs

Hey, it's Chris here… here's a quick post about some ways to dominate Craigslist and get tons of clients without spending all day working on it… if you'd like further clarification on this stuff and want access to a step-by-step secret video my assistant Del made, just email her at positivelyfitassistant [at] gmail [dot] com and ask her how you can access the secret video ( there's a small 5 minute catch to accessing the video but it won't cost you a dime… and the video could help you make a lot of money… so… your call)

Before you check out the strategy check out this tweet I just got from Luke Wold…

From Luke Wold - ANOTHER gym charging $4.95/month! and here I am, raising my rates

I'm with Luke, lowering your prices is NOT a good way to get ahead… for many years my business has had the highest group training rates of just about anyone in my area… if people percive your service as the one that will get them where they want to go… they'll go with you, and the ones not willing to pay your prices  are a HUGE pain in the a** anyway… let the $4.95 a month gym deal with them… NO THANK YOU.

Alright, on to the Craigslist strategy…

Now you'll have to put in some time at the beginning, but once you have it up and running you can pull clients in and only spend a few minutes a day doing it.

• First, you need to put together some kick ass ads.
• A good ad needs to have before and after pictures.  These are a MUST.  If you don't have any right now then drop whatever you are doing and GO GET THEM.  Bribe your clients if you have to, but you really need to have before and after pictures for any type of advertising you do, whether it's Craigslist or your website.  If you can't get before and after pictures this second…then at least get an after picture or an "in progress" picture that you can add a caption to… the more before and after pics the better

• Cool, now that you have your before and after pictures picked out you're gonna use an image editor (you can get ‘em free online if you search, or you can use a free site like gogopin.com).  Get your images in there and add some short and sweet sales copy… the image editor will help make your daily posting process go MUCH quicker… and remember, this may be your only chance to sell ‘em, so make the copy good.

• Throw in some call-to-action text that says "Call now" or buttons that say "Click here."in the image, you want people to actually click the image and follow it through to your website… so you have to tell them to click

• Save the final image and get it online with your html code put together to post on Craigslist

• Make sure that in your html you create a click through ad, ( it's easy to find the code for this online ) … you want people to be able to click on your image and go straight to your sales copy site.  MAKE SURE YOUR SITE IS DONE WELL, looks clean and has a compelling sales message and lot;s of compelling video.  If you don't have a good site, don't have people clicking through to it until your site has some solid sales copy that will convert viewers… it doesn't need to be long… it just needs to convert.  Otherwise only have your phone number in the image as you don't want to direct people to a weak site and lose them.  Check out the Fitness Website Formula for help on improving your sites look, feel and conversions… they'll also build you one from scratch if needed.

• Post in multiple different categories twice a day, in the morning and at night… but make sure that the text in your ads is targeted and matches with the category you are posting in or it will be flagged as spam. For instance, if you are posting in activity partners, make sure your ad is something that someone in that category is looking for.  The headline could be: "Your new workout partner - Local Personal Trainer" and then write the text of the ad to flow with that.  You're not just looking to spam up Craigslist with tons of posts that don't belong in the categories, you want people who are in those categories and really might be open to having a personal trainer instead of the guy down the street as a workout partner.  If you really sell the ad right you won't be flagged as much and people will actually open your ads and click over to your website or call you up.

• Throw your keyword phrases into the text portion of your ad ( not in the image, but in the text outside the image)

Here's one of like 20 ads we use… ( do me a HUGE favor and write your own ad copy, don't just plagiarize what I have here… cool? )

***To find out why you MUST post at least twice a day, how to limit spam responses, and how to blast tons of ads daily in JUST a FEW short minutes a day, just email my rock star assistant Del at: positivelyfitassistant [at] gmail [dot] com and ask her how you can access my super detailed video that walks you through the ENTIRE process step-by-step… oh… and that's Del over there on the left, what she's doing I have NO IDEA… but it looks like she's pointing over here so I used it to draw your attention to this part of the blog post***

Would love to hear your comments below…