How to get personal training clients is your number one goal. If you’re a personal trainer, you already know how to get someone’s body toned and you know how to give a person tips to eating healthier. All of that is great, but it’s completely useless if you don’t have any clients to work with. As a trainer you know how to train but chances are you don’t know how to sell personal training. This is why you need to focus on getting clients – and fast.
One of the fastest ways to learn how to get personal training clients is to learn to tap into your friends. Your friends already know that you’re a great personal trainer. Some of them may even be your clients. This means you need to work them for all they’re worth. And since they are your friends, they’ll be happy to help.
Tap into social media. You can create a Facebook page and Twitter account without spending any money. Once you create your page and load up some photos of clients and maybe even post a few wall posts about some good exercises to do at home, you’re ready to ask your friends to do their part. Give them the link and ask them to post it on their walls.
As more people see the link, more people will click on it and see what you have to offer. See how many people you can get to contact you about personal training. How to get personal training clients often means enticing them with a special. Tell everyone that if they “like” your page that you will offer them a discount or a free training session. This will get more people interested in your services.
You have to remember that you’re not going to turn everyone into a client. There are many people who like the idea of a personal trainer but can’t (or won’t) hire you for any number of reasons. These include:
- They can’t afford you
- They don’t want to diet
- They don’t want to work
These are not the clients you want. You don’t want to hear their excuses. However, they may know someone who is able to afford you, does want to diet and is willing to work to get the body they’ve always wanted. This means that you need to learn how to get personal training clients from everyone you meet. Don’t burn bridges!
Beyond social media, you want to get into the media. If you’re a personal trainer, you have likely been to some of the body building shows. You may have even competed in some of them. Make sure that you get into the media in one way or another. Either ask a local newspaper to cover the competition or do something else newsworthy – even if it’s doing some volunteer work to help get your name out there.
You want the media coverage for two reasons. One, those not on social media will learn about you. Two, the media coverage will go onto the Internet and help you become more noticed within the search engines. How to get personal training clients is all about making yourself more visible. It will be impossible to get clients unless they know that you exist.
Offer up a boot camp. Many people aren’t ready for a personal trainer because they don’t know what to expect. A boot camp is a group form of training that allows everyone a glimpse into your personality and your MO. Boot camps are also more affordable for people because they are in a group setting. How to get personal training clients through a boot camp means giving a little introduction about yourself as well.
How to clients as a personal trainer is going to be easy once you get the first one or two. Word-of-mouth will always be your best marketing tool.
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