Wednesday, October 26th, 2011
Wanna get a whole bunch of clients WITHOUT spending a whole bunch of money on expensive marketing?
KBL Members Aaron Guyett and Corey Beasley will show you how
These two dudes have 230 training clients
They got those clients working with a shoestring budget
Recently I took a drive over to their facility to see how they did it
Watch this video to see how its done… so YOU can do it yourself
Tuesday, September 27th, 2011
A Guest Post By Erik Rokeach
Hey there, it’s Big Chris, as you may know direct mail can be one of the best ways to get new clients… however it can be EXPENSIVE… well this blog post offers a solution to that
In this guest post by Erik Rokeach about how he got 10,000 ads mailed for free… you’re gonna love Erik’s strategy and there’s a lot you can learn from to apply in your own business. I’ve been so busy with stuff like getting ready for The KBL Mastermind coming up here Nov 11th and 12th that I haven’t had time to do a lot of posts myself, so it’s always awesome to have guys like Erik helping out and teaching ways to run and grow your training business… Enjoy Erik’s post..
So I wanted to share a story with you about how I ended up getting 10,000 ads mailed for free.
All it took was a little time, patience, and I followed the Golden Rule of Networking!
Which is, help others out before you ask for anything.
Now I’m just going to be honest about this and say I never expected to get 10,000 pieces of advertising mailed out for free. In fact, it probably worked because I didn’t expect anything in return.
I didn’t force anything, I just focused on giving! And when the time was right, I decided to go for it. And it worked.
So here’s the story… (more…)
Thursday, June 30th, 2011
Hey there, I hope you’re great…
Here’s some great content here about overcoming the fears in your training business that is holding back from reaching your goals… plus Emile’s gonna tell you about some pretty crazy things he’s been doin’ to build his fitness training business…
We talk about…
1. The KBL
2. Fears trainers have and how to CRUSH them ( the fear part is VERY important, please listen to it)
3. Some crazy stuff Emile does to get clients
Here’s Part 1… (more…)
Wednesday, April 21st, 2010
Personal Trainer Marketing Guest Post by Clayton Webber
Need more clients really quickly?
Want to get some back that are no longer training with you?
And give your clients value at the same time, without breaking the budget on marketing and advertising?
This is how I do it…
At the start of this year I was determined to give back more to my clients, for no other reason than I am grateful for their business and that I have a sincere belief and attitude that says you can never do too much for your clients.
This short paragraph from Jim Rohn pretty much sums it up better than I could ever do:
“All in all, what we want to do is to help others. Zig Ziglar says that if we will “help others get what they want, we will in turn get what we want.” If we want to be successful, we should consider ourselves servants of other people. What can we do to help them and make them better? This is the true path to greatness and success, not only in business but in life!”
Here are some simple but very effective offers that truly are win/win situations that build your client base quickly:
Thursday, April 8th, 2010
A Personal Trainer Marketing Post by Chris McCombs
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JUST RELEASED: The Referral Marketing Blueprint -
How to Get 5 to 11 New Referrals Every Week
Click Here To See It
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Hey there, hope you’re doing awesome
When I first built my fitness training business back in around good ol’ two thousand and three… I did ZERO marketing.
All I had was two clients, a place to train them and a passion for getting people into shape.
I didn’t even have an email account, a website, a computer or even one single advertisement ANYWHERE.
I was worried I was gonna have to give up on my dream of owning a successful fitness business and have to go get a regular ol’ day job.
And that’s when I met my bruddha Steve Hochman who was making over $200,000 a year and got every single one of his clients from referrals. He shared his secrets with me and I put em’ to work in my business.
Sunday, February 28th, 2010
Guest Post by Sako Yakinian
Google Adwords, flyers, Facebook, magazines, word of mouth, Craigslist, and the list goes on…
We’ve all tried every single method to gain more and more clients but it seems that as days goes by EVERYONE is using the same methods.
When I first started my business I bought 6 months worth of advertising in a magazine which cost me $2400, what was the return? 1 client!!
That sucked.
Then I got lucky and met Chris McCombs and he basically paved the way for me. I’ve also gained many clients through Chris’s friends and partners Steve Hochman and fellow Armenian Bedros Keuilian… these three guys methods are amazing.
My area is literally FLOODED with trainers … but usually it’s not even about who the best trainer is… but it’s about who the most well-known trainer is… and who markets the best.
It’s sad to say but we have a ton of crappy trainers out there who for some reason always have a full schedule, and usually that’s because they market the hell out of themselves!!
So marketing is key here.
I’m going to tell you my ways to get new clients, I don’t do anything TOO fancy… just the plain old basics.
Monday, September 28th, 2009

A Fitness Marketing and Business Post by Chris McCombs
Hey there, hope you’re doing awesome…. we opened the doors on Market Annihilator 2.0 this morning and it’s been absolute friggin chaos around here… I had to get outta dodge for a few minutes so I took the Harley out for a ride and hit the gym… I love it how a good workout can just totally clear the brain and flush out tension from the body… there’s nothing like it in the world.
One of the chaotic things that happened is for some reason a lot of people started getting errors when trying to order… that should be all fixed now… and you can just go to this page to get started with the program, but if for any reason you still get an error code just email my support team at marketannihilator (at) gmail dot com and they’ll get you all squared away… I really apologize if you’re one of the people this was happening to
Alright, check it out… here’s a common email I get…
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Chris, please help me…
I’m ready to take on the world… I have four clients… I’m starting a blog, getting five websites built for my different niches, want to start writing my first ebook, would like to start selling supplements to my clients, am putting up a store on my site where I plan on selling kettlebells and t-shirts ( by the way, do you know where I can get t-shirts with my company logo to sell on my site?)… I’m also getting into life coaching, want to open a boot camp, hire other trainers and get clients for them for them like you do… am joining my local chamber of commerce… and a local networking group, am looking into buying a fitness studio… gonna get 3 more certifications… wanna do in-home training and group training and mma training and work with new mothers as well as the elderly and professional athletes and celebrities… right now I don’t make much and my goal is to be making six figures a year within 4 months… can you help me?
—
Just ask Bedros or Steve Hochman, they get a TON of these emails as well
Just reading an email like that stresses me out… it’s like…
Thursday, April 23rd, 2009
Guest Post by Kaiser Serajuddin
The following is a guest post by Kaiser Serajuddin, the master of helping employee trainers break off on their own and start their own business
Why do Personal Trainers and Fitness Pros make such great marketers? I’ve asked myself that question a lot of times…
Because on the surface that shouldn’t be the case at all should it? There’s really no correlation between the two!
One career deals with making people sweat, getting them fit, building muscle, and losing fat.
The other deals with creating systems that turn into cash registers – how are the two even related?
They’re not, but you can’t help but see a strong cross-over – otherwise blogs like Chris’ wouldn’t be nearly as popular as they are.
It seems to some degree, everyone in fitness has also got the marketing bug burning inside, at some level or another. That goes for guys like Joel Marion just launching his first e-book, to infomercial guys like Mr. P90X Tony Horton, all the way up to the Madonna’s Trainer Tracy Anderson, who for trying to squeeze $5,000 per year for memberships at her new gym, has got to be the most craziest of them all !!!
Being in this business and talking to a lot of the big dogs, I’ve asked myself this question plenty of times. But what can’t be questioned is that we as trainers and fitness pros have an obvious talent for it. Otherwise you wouldn’t see so many trainers (who are now former trainers) doing so exceedingly well at it, with high six into seven figures paydays, and with new trainers getting started in marketing every single day.
So after speaking to what feels like a million fellow trainers and letting this question rattle around my head for a while, I came to four conclusions on why the big-money marketing world and the sweat and dumbbell training world are kissing cousins – what I found is when you look deeper, you find out that the two really do go hand in hand …
Sunday, March 1st, 2009
Guest blog post by Steve Hochman
This a guest blog post by my good buddy Steve Hochman… Steve is flat out the best guy I have ever known IN MY LIFE at getting referrals…
Seriously, the dude is INSANE at this stuff
I mean, like, seriously f*cking insane…
WARNING: Do Not Use The Referral Mind Control Method For Evil.
You may have heard my buddy Chris McCombs talk about how back in the day he would watch me get literally 5-6 new clients a day – All referrals.
Well, until now, I’ve never totally broken down my Referral Mind Control Method piece by piece. To be honest, I didn’t want to but McCombs twisted my arm, and if you hadn’t noticed he’s a pretty burley dude.
So here is the step-by-step breakdown of how to apply the Referral Mind Control Method (R.M.C.M) so you get TONS of referrals.
Tip – You need to apply all of these techniques together to unleash the R.MC.M’s full POWER.

Monday, February 16th, 2009
Recently I went and applied for job at a gym as a personal trainer… just to see if they would hire me… kinda like a weird little social experiment… you gotta see this, it’s pretty crazy…
If you’d like to learn more about how how you can get tons of clients and customers from the internet for your fitness business just put in your name and email