All growth, whether personally or in business, is going to happen just outside a level of where you are comfortable with. (…)

In ALL of your fitness marketing efforts it's important to make your prospects feel understood… and here's why…

People want to buy from other people… not so much from a companies… but from people… and they want to buy from …

Being a personal training business owner I'm always looking for ways to improve my biz and my life. (…)

No one likes a pushy salesman…

…in fact I'd argue that besides terrorists and child molesters, pushy salesman are one of the most hated species to dwell our earth. I personally avoid them like the plague and cut them off at the very first chance I get… I'll admit, sometimes I can be pretty damned rude to them and it ticks my wife off a little when I tell these guys where they can stick it, but ironically, if you're in the fitness business, you NEED to be good at sales… just not THAT kind of sales.

Let's face if, whenever anyone tries to talk us into something or tries to get us to change our point of view about something it makes us go on the defensive BIG TIME, and the more they push, the more we resist, it's human nature.

We need to keep this at the forefront of our thoughts when were constructing our own personal sales approach. In fact, I suggest an approach that is almost on the complete other end of the spectrum… it's called consultative selling and works like friggin' gang busters when done correctly…

One thing I find myself constantly knockin' my damn head against the wall over is all the little things I try in business that don't work out. (…)

Have you ever wondered how to make direct mail realy work for your fitness business? How to stand out from all the other mail and get yours read?

My buddy Big Mike has the answer. (…)

On your website, or other fitness marketing pieces, if you really want to attract a lot of qualified prospects, you need to know exactly who your ideal client is. 
For starters, you'll want to know things like:
Are they male or female? (…)

This is a fitness marketing interview with Amanda Vogel. Amanda, who are you, and what do you do? (…)

You may look at this list and say to yourself "Hey, these don't look like the typical topics and resources that are on other fitness business websites!" That's because they aren't…
When everyone in an industry does the same thing that's called market incest. (…)

Today just about every fitness business owner has a website, as they should. But let me ask you…
What's the purpose of your website? (…)

To run a successful health and fitness business today requires being an expert in more than one area. (…)

I got into business for myself because I wanted to be the master of my own destiny, work my own hours, and make a comfortable amount of money. (…)

Don't let your personal training business stress you out
Are you a personal trainer who feels like your life has been stolen by your business? (…)

Paul, who are you and what do you do?

Paul Mort, I'm former fat boy, now one of the UK’s leading fat loss experts,  twice young business person of the year, featured in national press and magazines, tv and radio.

When it comes to having a successful training biz, what do you feel are the key factors?

Results- plain and simple Chris, you can have the most qualifications in the world or the best marketing and sales techniques in the world- but if you cant get results for your clients then you have no chance of not only keeping them as clients or of them referring their friends!

Customer care: it really annoys me when I hear trainers or any other service saying here’s a testimonial from one of our ‘satisfied customers’. Imagine making love to your spouse and asking the infamous “how was it for you?” and he-she replied “satisfactory” how would you feel? My sentiments exactly. Don’t strive for satisfied customers, strive for raving fans!

When it comes to customer care, where do most trainers go wrong?

Here are the mistakes most personal trainers and fitness business owners make (I made most of these mistakes myself for years) which keeps them stuck like a hamster in a wheel of 10 hour days, feeling stressed out and overwhelmed, and never being able to get ahead. (…)

Audio
Enjoy our growing library of audio interviews with various experts on marketing, sales, business and time management for your health and fitness biz:
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Clay Collins on Evil Blogging and StumbleUpon Marketing - Blogging and StumbleUpon For Fitness Professionals - to listen click here
Clay is an evil markeing genius and in this interview he show you how to gets massive amounts of traffic to your blog and website, the guy is sick
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Scott Tousignant on Using Twitter To Build Your Fitness Business - Marketing on Twitter audio interview - to listen click here
Scott "Fit Bastard" Tousignant shows you how to market your business on Twitter, how to create a persona for your market and how to get traffic from blogs
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Craig Ballantyne on Building Your Fitness Information Business Empire - Fitness Info Products audio interview - to listen click here
Craig Ballantyne is one of the most successful fitness info marketers around. (…)

I am here with Scott Colby.  Scott, who are you and what do you do? (…)

Chris McCombs (CM): Hi, Tony. How're you doing today?
Tony Avilez (TA): I'm doing fantastic, Chris, how about yourself?
CM: I'm doing excellent. (…)

Chris McCombs (CM): Tom, who are you and what do you do? (…)

Here's an interview I did with Joe Vitale from the DVD 'The Secret' on how to attract more clients, wealth and success through outrageous marketing strategies and using The Law of Attraction
Chris:    All right, I’m here with Joe Vitale.  Joe, what is it that you do? (…)

If you're a personal trainer and you want to make six figures working only a few hours a day… than you better read this… because if this one-time homeless ex-convict can do it… ANYONE can… but before you read any further I want to warn you… this website may be disturbing if you're easily offended or if you think the "old" way of building a training business still works…

 “After Stress Led Him to Short Stay In Jail, Overworked, Frustrated Fitness Professional Finally Stumbles Onto A Radically Unorthodox Approach To Exploding Business That Is So Insanely Successful, It Will Triple Your Income And Cut Your Work Hours in Half…”

Following his incarceration and near collapse from the exhaustion of putting in non-stop long hours while barely making enough to pay his bills, Chris McCombs went on to build a thriving personal training business while working only a few hours a day…

Finally, he has compiled his "secrets" and is spilling his guts in this controversial, no-holds barred website that will show you how to build a strong six-figure income as a personal fitness trainer while only working part time hours…
_____________________________________________________
From Chris McCombs
Personal Trainer, Marketing Outlaw, Biker
Orange County, CA
11:17am
 
Dear Friend,
The sad fact is most personal trainers and fitness professionals grind away working long hours, day in and day out with seemingly no end in sight… And to make matters worse most only achieve moderate financial success if any at all… they're too busy dealing with their clients needs, managing the schedule, putting out fires, responding to e-mails, returning phone calls, doing the never ending stream of busy work and worrying about how in the world they're gonna get new clients…
They are completely missing out on what it really takes to grow a successful business while still having a life… I did this same thing for years in my personal training business…
If you don't know my story yet, what I'm about to tell you may change the rest of your career as a fitness professional — forever. (…)